Music licensing in the Netherlands

Music in your business is legally different from music at home. Here is what you need, what we arrange and what you arrange yourself.

How it works

Playing music in a business space — a shop, restaurant, gym or office — is playing music to the public. Different rules apply than at home, and consumer subscriptions such as Spotify and Apple Music prohibit business use in their terms.
There are two kinds of rights. The right to stream the music itself for business use is included in your BackSound Stream subscription. The public performance licence from Buma/Stemra and Sena is separate: every business arranges that itself, whichever music service it uses.

Included in your subscription

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The music itself, licensed for business use

All 120 million tracks are licensed through our partners to be streamed in your business. Nothing to arrange with labels or publishers.
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No Spotify risk

Consumer services exclude business use. With BackSound Stream you play the same music on a service that is actually meant for it.
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Reporting to the rights organisations

We track what is played and report it, so artists, composers and producers receive their share.

Not included: the public performance licence

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Buma/Stemra

Pays composers and lyricists for music heard in public. Required for every business that plays music, whichever service it uses.
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Sena

Pays artists and producers for the same. Both licences are requested in one go at mijnlicentie.nl, the central licensing desk for music in the Netherlands.

Legal music in your business in two steps

01

Arrange your performance licence

No Buma/Stemra and Sena licence yet? Request it at mijnlicentie.nl. Already have one? You are ready for step 2.
mijnlicentie.nl →
02

Place your pre-order

The player opens on 2 November. Pre-order now: you try it free for 3 days and get 2 months off your first yearly invoice. The pre-order itself costs nothing.

What the consumer services say themselves

From the terms and help pages of the well-known music services:
SPOTIFY
“It is not permitted to broadcast or play Spotify publicly from a business, such as bars, restaurants, schools, stores, salons, dance studios, radio stations, etc.”
Spotify Support — Spotify for public or commercial use
APPLE MUSIC
“You may use the Services and Content only for personal, noncommercial purposes.”
Apple Media Services Terms and Conditions
YOUTUBE MUSIC
“You may view or listen to Content for your personal, non-commercial use.”
YouTube Terms of Service
DEEZER
“Use of the Website and the Apps is strictly reserved for personal and private use; any other use, notably in public establishments and for business purposes, is strictly prohibited.”
Deezer Terms of Use
Music licensing rules change regularly. This page is general information, not legal advice; you remain responsible for your own business's licences.

More than just music streaming

BackSound Stream compared to consumer services*
BackSound Stream
Consumer services*
Millions of songs
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Build playlists song by song
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Artist playlists
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Legal for businesses
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Music scheduling by time of day
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Ready-made business playlists
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All your rooms from one player
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Guest song requests (Request App)
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Announcements between the music
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Dutch support, 24/7
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*Spotify, Pandora, Apple Music, Amazon Music, YouTube Music

Frequently asked questions

A pre-order comes with no obligations: nothing is charged and you do not need to give payment details. You try the player free for 3 days, with the complete catalogue and the features of your plan. Then your first yearly invoice comes, with 2 months off.

Yes. With Spotify import you bring in your existing playlists in a few clicks. Our catalogue contains the same music, but fully licensed for business use.

Plans start from a fixed amount per month, billed yearly — see the pricing overview. No hidden costs. The Buma/Stemra and Sena licence for music in your business is separate and yours to arrange at mijnlicentie.nl; that is the case with every music service.

Yes. Every business that plays music to the public needs a public performance licence from Buma/Stemra (composers and lyricists) and Sena (artists and producers). You request it at mijnlicentie.nl and it is separate from your subscription — with BackSound Stream and with every other provider. Our subscription covers the rights to stream the music itself for business use.

Consumer services such as Spotify and Apple Music are licensed for private use only. Playing music in a business space is not covered and can lead to fines. BackSound Stream is fully licensed for commercial use.

A zone is a room. With us one player serves up to five zones: you switch between the rooms inside the player, and with its own amplifier per room each zone gets its own music and its own schedule. We supply and install those amplifiers ourselves. With services that have no multiroom, every zone is a separate player with a separate subscription.

Yes. Paying monthly, you can always cancel; the month already invoiced plays out and after that you pay nothing more. Paying yearly, you cancel at the latest one month before the renewal date; otherwise it runs for another year. You cancel in My account, or by calling or WhatsApping us on +31 88 425 9888.

STREAM is made for switching on a ready-made playlist and leaving it be: 67,000+ playlists, one room, and you can take out a track that does not suit your business. Searching the catalogue, building your own playlists, the Remote and Request App, the scheduler and Spotify import come with STREAM PRO.

No. The scheduler comes with STREAM PRO and up. On STREAM you can add it for € 5 a month.

One subscription covers up to five rooms from a single player. If you have more, an extra playback point is added: € 12.50 a month on STREAM PRO and PRO + PC.

Yes. STREAM and STREAM PRO run on your own PC, laptop or tablet. The STREAM PRO + PC plan is for those who would rather receive a ready-to-use music computer that we come and connect.

The music computer belongs to the STREAM PRO + PC plan and stays ours for as long as it runs. Every three years we replace it with a faster one. Once the subscription has run for five years it becomes yours at no extra cost. Equipment you buy separately — a € 350 touchscreen, for instance — is yours straight away.

Installation is a one-off € 169. Place a pre-order now and choose the PC plan and we do it free of charge.

All hardware and the call-out charge. If something breaks we replace it — including a music computer that has become slow over time. With the STREAM PRO + PC plan the first year of service is free; after that, service and maintenance costs € 120 per year.
PRE-ORDER OPEN

Pre-order BackSound Stream before 2 November

Place a pre-order now and join the first rollout: a 3-day free trial and 2 months off your first yearly invoice, on any plan, and on the PC package installation on the house. The pre-order itself costs nothing.
Rather just call? +31 88 425 98 88 — you always get a person, never a menu.